INTEGRATED CAMPAIGN | SOCIAL MEDIA

SMALL CARS. 

SMALL STORIES.

 THE NEW ADAM ROCKS

SOCIAL MEDIA

SMALL

CARS.

SMALL

STORIES.

ADAM ROCKS 


Role: Concept & Art Direction
Agency: Scholz & Friends
Client: Opel

Media Coverage:
Campaign Live
W&V Magazine
Horizont Magazine
KlonBlog part of Vice
Daily Motion
Tech Fever
PR Report

Role: Concept & Art Direction
Agency: Scholz & Friends
Client: Opel

Media Coverage:
Campaign Live
W&V Magazine
Horizont Magazine
KlonBlog part of Vice
Daily Motion
Tech Fever
PR Report

Role: Concept & Art Direction
Agency: Scholz & Friends
Client: Opel

Media Coverage:
Campaign Live
W&V Magazine
Horizont Magazine
KlonBlog part of Vice
Daily Motion
Tech Fever
PR Report

Role: Concept & Art Direction
Agency: Scholz & Friends
Client: Opel

Media Coverage:
Campaign Live
W&V Magazine
Horizont Magazine
KlonBlog part of Vice
Daily Motion
Tech Fever
PR Report

Role: Concept & Art Direction
Agency: Scholz & Friends
Client: Opel

Media Coverage:
Campaign Live
W&V Magazine
Horizont Magazine
KlonBlog part of Vice
Daily Motion
Tech Fever
PR Report

Small Cars.

Small Stories.

The New Adam Rocks 

meets Zack King.

 ANYTHING BUT CUTE SOCIAL MEDIA CAMPAIGN 

"Anything But Cute", is a campaign created for the launch of the new Opel Adam Rocks, describing 
the attributes of the new addition to the ADAM family – masculine and adventurous.

To extend the “Anything But Cute” campaign through social media channels, Opel has team-up with the
Los Angeles based clip maker and ‘Vine star’ Zach King. He interprets the features of the new Adam Rocks
in six short creative films: Bubblegum, Cardboard, Drift, Remote Control, Snatch and Cannonball.

Small Cars.

Small Stories.

The New Adam Rocks 

meets Zack King.

 ANYTHING BUT CUTE SOCIAL MEDIA CAMPAIGN 

"Anything But Cute", is a campaign created for the launch of the new Opel Adam
Rocks, 
describing the attributes of the new addition to the ADAM family – masculine 
and adventurous.

To extend the “Anything But Cute” campaign through social media channels, Opel has 
team-up with the 
Los Angeles based clip maker and ‘Vine star’ Zach King. He interprets
the features of the new Adam Rocks 
in six short creative films: Bubblegum, Cardboard, 
Drift, Remote Control, Snatch and Cannonball.

Small Cars.

Small Stories.

The New Adam Rocks 

meets Zack King.

 ANYTHING BUT CUTE SOCIAL MEDIA CAMPAIGN 

"Anything But Cute", is a campaign created for the launch of the new Opel
Adam Rocks, 
describing the attributes of the new addition to the ADAM family
– masculine and adventurous.

To extend the “Anything But Cute” campaign through social media channels, Opel has team-up with the Los Angeles based clip maker and ‘Vine star’ Zach King. He interprets the features of the new Adam Rocks in six short creative films: Bubblegum, Cardboard, Drift, Remote Control, Snatch and Cannonball.

Small Cars.

Small Stories.

The New Adam Rocks 

meets Zack King.

 ANYTHING BUT CUTE SOCIAL MEDIA CAMPAIGN 

"Anything But Cute", is a campaign created for the launch of the new Opel Adam Rocks, describing the attributes of the new addition to the ADAM family
– masculine and adventurous.

To extend the “Anything But Cute” campaign through social media channels,
Opel has team-up with the 
Los Angeles based clip maker and ‘Vine star’ Zach King. 
He interprets the features of the new Adam Rocks 
in six short creative films: Bubblegum, Cardboard, Drift, Remote Control, Snatch and Cannonball.

Small 

Cars.

Small 

Stories.



The New Adam

Rocks meets 

Zack King.

ANYTHING BUT CUTE SOCIAL MEDIA CAMPAIGN 

"Anything But Cute", is a campaign created for the launch of the new Opel Adam Rocks, describing the attributes of the new addition to the ADAM family – masculine and adventurous.

To extend the “Anything But Cute” campaign through social media channels, Opel has team -up with the Los Angeles based clip maker and ‘Vine star’ Zach King. He interprets the features
of the new Adam Rocks in six short creative films: Bubblegum, Cardboard, Drift, Remote Control, Snatch and Cannonball.

Behind
the Scenes

Behind
the Scenes

Adam_Rock_Mobile_white

Credits

Creative Director:
Dirk Ollmann

Concept & Art Directors:
Beatriz Carosini, Frauke Müller,
Moritz Hettwer, Viola Riechert 


Credits

Creative Director:
Dirk Ollmann

Concept & Art Directors:
Beatriz Carosini, Frauke Müller,
Moritz Hettwer, Viola Riechert 


Credits

Creative Director:
Dirk Ollmann

Concept & Art Directors:
Beatriz Carosini, Frauke Müller,
Moritz Hettwer, Viola Riechert 


Credits

Creative Director:
Dirk Ollmann

Concept & Art Directors:
Beatriz Carosini, Frauke Müller,
Moritz Hettwer, Viola Riechert 


Credits

Creative Director:
Dirk Ollmann

Concept & Art Directors:
Beatriz Carosini, Frauke Müller,
Moritz Hettwer, Viola Riechert 


 

Artist:  Zach King

Agency: Scholz & Friends

Year: 2014

 

Artist:  Zach King

Agency: Scholz & Friends

Year: 2014

 

Artist:  Zach King

Agency: Scholz & Friends

Year: 2014

 Artist:  Zach King

Agency: Scholz & Friends

Year: 2014

 Artist:  Zach King

Agency: Scholz & Friends

Year: 2014

Hot Cats
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Anything But Cute
The New Adam Rocks
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Runaway
Dove Invisible Dry
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Calligraphy
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Comedy Break Show
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#AdamYourself
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Instasurvival
Land Rover
New Features
The Opel Astra

bcarosini. BERLIN
[email protected] 

 

        

bcarosini. BERLIN 
[email protected]

 

        

bcarosini. BERLIN 
[email protected]

 

        

Made with ♥ in Berlin.

Impressum
Made with ♥ in Berlin.

Impressum
Made with ♥ in Berlin.

Impressum
Copyright © 2019. All rights reserved.


Copyright © 2019. All rights reserved.


Copyright © 2019. All rights reserved.