Role: Concept & Art Direction
Agency: Scholz & Friends
Client: Opel

Media Coverage:
Campaign Live
W&V Magazine
Horizont Magazine
KlonBlog part of Vice
Daily Motion
Tech Fever
PR Report

Role: Concept & Art Direction
Agency: Scholz & Friends
Client: Opel

Media Coverage:
Campaign Live
W&V Magazine
Horizont Magazine
KlonBlog part of Vice
Daily Motion
Tech Fever
PR Report

Role: Concept & Art Direction
Agency: Scholz & Friends
Client: Opel

Media Coverage:
Campaign Live
W&V Magazine
Horizont Magazine
KlonBlog part of Vice
Daily Motion
Tech Fever
PR Report

Role: Concept & Art Direction
Agency: Scholz & Friends
Client: Opel

Media Coverage:
Campaign Live
W&V Magazine
Horizont Magazine
KlonBlog part of Vice
Daily Motion
Tech Fever
PR Report

Role: Concept & Art Direction
Agency: Scholz & Friends
Client: Opel

Media Coverage:
Campaign Live
W&V Magazine
Horizont Magazine
KlonBlog part of Vice
Daily Motion
Tech Fever
PR Report

Small Cars.

Small Stories.

The New Adam Rocks 

meets Zack King.

 ANYTHING BUT CUTE SOCIAL MEDIA CAMPAIGN 

Small Cars. Small Stories is part of the "Anything But Cute" campaign, created for the launch of the new Opel
Adam Rocks, describing the attributes of the new addition to the ADAM family – masculine and adventurous.

To extend the “Anything But Cute” campaign through social media channels, Opel has team-up with the
Los Angeles based clip maker and ‘Vine star’ Zach King. He interprets the features of the new Adam Rocks
in six short creative films: Bubblegum, Cardboard, Drift, Remote Control, Snatch and Cannonball.

Small Cars.

Small Stories.

The New Adam Rocks 

meets Zack King.

 ANYTHING BUT CUTE SOCIAL MEDIA CAMPAIGN 

"Anything But Cute", is a campaign created for the launch of the new Opel Adam
Rocks, describing the attributes of the new addition to the ADAM family – masculine 
and adventurous.

To extend the “Anything But Cute” campaign through social media channels, Opel has 
team-up with the Los Angeles based clip maker and ‘Vine star’ Zach King. He interprets
the features of the new Adam Rocks in six short creative films: Bubblegum, Cardboard, 
Drift, Remote Control, Snatch and Cannonball.

Small Cars.

Small Stories.

The New Adam Rocks 

meets Zack King.

 ANYTHING BUT CUTE SOCIAL MEDIA CAMPAIGN 

"Anything But Cute", is a campaign created for the launch of the new Opel
Adam Rocks, describing the attributes of the new addition to the ADAM family
– masculine and adventurous.

To extend the “Anything But Cute” campaign through social media channels, Opel has team-up with the Los Angeles based clip maker and ‘Vine star’ Zach King. He interprets the features of the new Adam Rocks in six short creative films: Bubblegum, Cardboard, Drift, Remote Control, Snatch and Cannonball.

Small Cars.

Small Stories.

The New Adam Rocks 

meets Zack King.

 ANYTHING BUT CUTE SOCIAL MEDIA CAMPAIGN 

"Anything But Cute", is a campaign created for the launch of the new Opel Adam Rocks, describing the attributes of the new addition to the ADAM family
– masculine and adventurous.

To extend the “Anything But Cute” campaign through social media channels,
Opel has team-up with the Los Angeles based clip maker and ‘Vine star’ Zach King. 
He interprets the features of the new Adam Rocks in six short creative films: Bubblegum, Cardboard, Drift, Remote Control, Snatch and Cannonball.

Small 

Cars.

Small 

Stories.

The New Adam

Rocks meets 

Zack King.

ANYTHING BUT CUTE SOCIAL MEDIA CAMPAIGN 

"Anything But Cute", is a campaign created for the launch of the new Opel Adam Rocks, describing the attributes of the new addition to the ADAM family – masculine and adventurous.

To extend the “Anything But Cute” campaign through social media channels, Opel has team -up with the Los Angeles based clip maker and ‘Vine star’ Zach King. He interprets the features
of the new Adam Rocks in six short creative films: Bubblegum, Cardboard, Drift, Remote Control, Snatch and Cannonball.

Credits

Creative Director:
Dirk Ollmann

Concept & Art Directors:
Beatriz Carosini, Frauke Müller,
Moritz Hettwer, Viola Riechert 

Credits

Creative Director:
Dirk Ollmann

Concept & Art Directors:
Beatriz Carosini, Frauke Müller,
Moritz Hettwer, Viola Riechert 

Credits

Creative Director:
Dirk Ollmann

Concept & Art Directors:
Beatriz Carosini, Frauke Müller,
Moritz Hettwer, Viola Riechert 

Credits

Creative Director:
Dirk Ollmann

Concept & Art Directors:
Beatriz Carosini, Frauke Müller,
Moritz Hettwer, Viola Riechert 

Credits

Creative Director:
Dirk Ollmann

Concept & Art Directors:
Beatriz Carosini, Frauke Müller,
Moritz Hettwer, Viola Riechert 

Artist:  Zach King

Agency: Scholz & Friends

Year: 2014

Artist:  Zach King

Agency: Scholz & Friends

Year: 2014

Artist:  Zach King

Agency: Scholz & Friends

Year: 2014

 Artist:  Zach King

Agency: Scholz & Friends

Year: 2014

 Artist:  Zach King

Agency: Scholz & Friends

Year: 2014