INTEGRATED CAMPAIGN | INTERACTIVE FILM

THE NEW OH!

CALLIGRAPHY

THE OPEL CORSA 

INTERACTIVE FILM

CALLI

GRAPHY

THE OPEL CORSA 

Role: Concept 
Agency: Scholz & Friends
Client: Opel


Role: Concept 
Agency: Scholz & Friends
Client: Opel


Role: Concept 
Agency: Scholz & Friends
Client: Opel


Role: Concept 
Agency: Scholz & Friends
Client: Opel

Role: Concept 
Agency: Scholz & Friends
Client: Opel

Calligraphy.










The New Opel Corsa drifts your name. 

 THE NEW CORSA! THE NEW OH! DIGITAL CAMPAIGN

The campaign for the new Opel Corsa comes under the claim: The New Corsa! The new OH! - spotlighting
the universally understood of the surprise sounds “OH!". The new Opel Corsa surprises as a small car,
featuring innovations from upper-class vehicle segments.

To launch the new Opel Corsa in Europe, it was developed the campaign website neuesOh.de 

The site includes the Calligraphy web special – an interactive video with personalized drift messages starring
the stunt driver San Yelamos and the Calligraphy artist Simon Silaidis.

Calligraphy.










The New Opel Corsa

drifts your name. 

 THE NEW CORSA! THE NEW OH! DIGITAL CAMPAIGN

The campaign for the new Opel Corsa comes under the claim: The New Corsa! The new OH! - spotlighting the universally understood of the surprise sounds “OH!". The new Opel Corsa surprises as a small car, featuring innovations from upper-class vehicle segments.

To launch the new Opel Corsa in Europe, it was developed the campaign website neuesOh.de 

The site includes the Calligraphy web special – an interactive video with personalized drift messages starring the stunt driver San Yelamos and the Calligraphy artist Simon Silaidis.

Calligraphy.










The New Opel Corsa

drifts your name. 

 THE NEW CORSA! THE NEW OH! DIGITAL CAMPAIGN

The campaign for the new Opel Corsa comes under the claim: The New Corsa! The new OH! - spotlighting the universally understood of the surprise sounds “OH!". The new Opel Corsa surprises as a small car, featuring innovations from upper-class vehicle segments.

To launch the new Opel Corsa in Europe, it was developed the campaign website neuesOh.de 

The site includes the Calligraphy web special – an interactive video with personalized drift messages starring the stunt driver San Yelamos and the Calligraphy artist Simon Silaidis.

Calligraphy.










The New Opel Corsa

drifts your name. 

 THE NEW CORSA! THE NEW OH! DIGITAL CAMPAIGN

The campaign for the new Opel Corsa comes under the claim: The New Corsa! The new OH! - spotlighting the universally understood of the surprise sounds “OH!". The new Opel Corsa surprises as a small car, featuring innovations from upper-class vehicle segments.

To launch the new Opel Corsa in Europe, it was developed the campaign website neuesOh.de 

The site includes the Calligraphy web special – an interactive video with personalized drift messages starring the stunt driver San Yelamos and the Calligraphy artist Simon Silaidis.

Calligraphy.










The New Opel

Corsa drifts

your name. 

THE NEW CORSA! THE NEW OH!
DIGITAL CAMPAIGN

The campaign for the new Opel Corsa comes under the claim: The New Corsa! The new OH! - spotlighting the universally understood of the surprise sounds “OH!". The new Opel Corsa surprises as a small car, featuring innovations from upper-class vehicle segments.

To launch the new Opel Corsa in Europe, it was developed the campaign website neuesOh.de 

The site includes the Calligraphy web special
– an interactive video with personalized drift messages starring 
the stunt driver San Yelamos and the Calligraphy artist Simon Silaidis.

Calligraphy_image2
Calligraphy_image1
Calligraphy_image3
Calligraphy7
Calligraphy8
Calligraphy_image4

Interactive
Film.

Interactive
Film.

Interactive
Film.

Interactive
Film.

Interactive
Film.

Corsa_Caligraphy_laptopGif

Credits

Digital Creative Directors:
Dirk Ollmann, Yun-Jung Hwang

Conceptual Creative:
Beatriz Carosini 

Copywriter:  
Holger Kohl 

Art Directors:  
Julijus Rebic, Moritz Hettwer, 
Frauke Müller

Screen design: 
Frauke Müller

Credits

Digital Creative Directors:
Dirk Ollmann, Yun-Jung Hwang

Conceptual Creative:
Beatriz Carosini 

Copywriter:  
Holger Kohl 

Art Directors:  
Julijus Rebic, Moritz Hettwer, 
Frauke Müller

Screen design: 
Frauke Müller

Credits

Digital Creative Directors:
Dirk Ollmann, Yun-Jung Hwang

Conceptual Creative:
Beatriz Carosini 

Copywriter:  
Holger Kohl 

Art Directors:  
Julijus Rebic, Moritz Hettwer, 
Frauke Müller

Screen design: 
Frauke Müller

Credits

Digital Creative Directors:
Dirk Ollmann, Yun-Jung Hwang

Conceptual Creative:
Beatriz Carosini 

Copywriter:  
Holger Kohl 

Art Directors:  
Julijus Rebic, Moritz Hettwer,  Frauke Müller

Screen design: 
Frauke Müller

Credits

Digital Creative Directors:
Dirk Ollmann, Yun-Jung Hwang

Conceptual Creative:
Beatriz Carosini 

Copywriter:  
Holger Kohl 

Art Directors:  
Julijus Rebic, Moritz Hettwer,  Frauke Müller

Screen design: 
Frauke Müller

 

Artists:
Simon Silaidis & San Yelamos

Production Agency: 
Markenfilm

Film Director: 
Cadmo Quintero

Agency:
Scholz & Friends

Year:
2015


 

Artists:
Simon Silaidis & San Yelamos

Production Agency: 
Markenfilm

Film Director: 
Cadmo Quintero

Agency:
Scholz & Friends

Year:
2015


 

Artists:
Simon Silaidis & San Yelamos

Production Agency: 
Markenfilm

Film Director: 
Cadmo Quintero

Agency:
Scholz & Friends

Year:
2015


Artists:
Simon Silaidis & San Yelamos

Production Agency: 
Markenfilm

Film Director: 
Cadmo Quintero

Agency:
Scholz & Friends

Year:
2015

Artists:
Simon Silaidis & San Yelamos

Production Agency: 
Markenfilm

Film Director: 
Cadmo Quintero

Agency:
Scholz & Friends

Year:
2015

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Made with ♥ in Berlin.

Impressum
Made with ♥ in Berlin.

Impressum
Made with ♥ in Berlin.

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Copyright © 2019. All rights reserved.


Copyright © 2019. All rights reserved.


Copyright © 2019. All rights reserved.