Role: Creative Concept
Agency: Scholz & Friends
Client: Opel


Role: Creative Concept
Agency: Scholz & Friends
Client: Opel


Role: Creative Concept
Agency: Scholz & Friends
Client: Opel


Role: Creative Concept
Agency: Scholz & Friends
Client: Opel

Role: Creative Concept 
Agency: Scholz & Friends
Client: Opel

AdamYourself.



Style your Opel Adam.

 #ADAMYOURSELF SOCIAL MEDIA CAMPAIGN

“Adam Yourself” was a one-year campaign running under the #AdamYourself through the European market.
Opel invited 10 European influencers from the digital lifestyle scene to cooperate with it – the influencers
shows how the Opel ADAM perfectly express their personality and stimulates their creativity.

The best ADAM design that entered the competition got the chance to have his or her design produced as
an Opel ADAM limited edition.

The stars of the Adam Yourself campaign are Nilam Farooq (Germany), Nicoletta Reggio (Italy), Victoria Magrath (UK), Lukasz Jakobiak (Poland), Caroline Bassac (France), Joao Manzarra (Portugal), Mascha Feoktistova (Netherlands), Lorna Weightman (Ireland) as well as Vanja Milicevic and Jelena Karakas (Serbia).

Well-known influencers throughout Europe showed how they track trends, what styles are in today – and why
the Opel ADAM is the perfect car to their creativity and personality.

AdamYourself.



Style your Opel Adam.

 #ADAMYOURSELF SOCIAL MEDIA CAMPAIGN

“Adam Yourself” was a one-year campaign running under the #AdamYourself through the European market. Opel invited 10 European influencers from the digital lifestyle scene to cooperate with it – the influencers shows how the Opel ADAM perfectly express their personality and stimulates their creativity.

The best ADAM design that entered the competition got the chance to have his or her design produced as an Opel ADAM limited edition.

The stars of the Adam Yourself campaign are Nilam Farooq (Germany), Nicoletta Reggio (Italy), Victoria Magrath (UK), Lukasz Jakobiak (Poland), Caroline Bassac (France), Joao Manzarra (Portugal), Mascha Feoktistova (Netherlands), Lorna Weightman (Ireland) as well as Vanja Milicevic and Jelena Karakas (Serbia).

Well-known influencers throughout Europe showed how they track trends, what styles are in today – and why the Opel ADAM is the perfect car to their creativity and personality.

Adam

Yourself.



Style your Opel Adam.

 #ADAMYOURSELF SOCIAL MEDIA CAMPAIGN

“Adam Yourself” was a one-year campaign running under the #AdamYourself through the European market. Opel invited 10 European influencers from the digital lifestyle scene to cooperate with it – the influencers shows how the Opel ADAM perfectly express their personality and stimulates their creativity.

The best ADAM design that entered the competition got the chance to have his or her design produced as an Opel ADAM limited edition.

The stars of the Adam Yourself campaign are Nilam Farooq (Germany), Nicoletta Reggio (Italy), Victoria Magrath (UK), Lukasz Jakobiak (Poland), Caroline Bassac (France), Joao Manzarra (Portugal), Mascha Feoktistova (Netherlands), Lorna Weightman (Ireland) as well as Vanja Milicevic and Jelena Karakas (Serbia).

Well-known influencers throughout Europe showed how they track trends, what styles are in today – and why the Opel ADAM is the perfect car to their creativity and personality.

Adam

Yourself.



Style your Opel Adam.

 #ADAMYOURSELF SOCIAL MEDIA CAMPAIGN

“Adam Yourself” was a one-year campaign running under the #AdamYourself through the European market. Opel invited 10 European influencers from the digital lifestyle scene to cooperate with it – the influencers shows how the Opel ADAM perfectly express their personality and stimulates their creativity.

The best ADAM design that entered the competition got the chance to have his or her design produced as an Opel ADAM limited edition.

The stars of the Adam Yourself campaign are Nilam Farooq (Germany), Nicoletta Reggio (Italy), Victoria Magrath (UK), Lukasz Jakobiak (Poland), Caroline Bassac (France), Joao Manzarra (Portugal), Mascha Feoktistova (Netherlands), Lorna Weightman (Ireland) as well as Vanja Milicevic and Jelena Karakas (Serbia).

Well-known influencers throughout Europe showed how they track trends, what styles are in today – and why the Opel ADAM is the perfect car to their creativity and personality.

Adam

Yourself.



Style your

Opel Adam.

 #ADAMYOURSELF SOCIAL MEDIA CAMPAIGN

“Adam Yourself” was a one-year campaign running under the #AdamYourself through the European market. Opel invited 10 European influencers from the digital lifestyle scene to cooperate with it – the influencers shows how the Opel ADAM perfectly express their personality and stimulates their creativity.

The best ADAM design that entered the competition got the chance to have his or her design produced as an Opel ADAM limited edition.

The stars of the Adam Yourself campaign are Nilam Farooq (Germany), Nicoletta Reggio (Italy), Victoria Magrath (UK), Lukasz Jakobiak (Poland), Caroline Bassac (France), Joao Manzarra (Portugal), Mascha Feoktistova (Netherlands), Lorna Weightman (Ireland) as well as Vanja Milicevic and Jelena Karakas (Serbia).

Well-known influencers throughout Europe showed how they track trends, what styles are in today – and why the Opel ADAM is the perfect car to their creativity and personality.

influencer9
influencer5
influencer2
influencer4
influencer8
influencer6
influencer7
influencer3

Credits

Creative Director:
Christian Aussem

Conceptual Creative:
Beatriz Carosini 

Copywriter:  
Thilo Gierschner

Art Director:  
Veronika Bongartz

Credits

Creative Director:
Christian Aussem

Conceptual Creative:
Beatriz Carosini 

Copywriter:  
Thilo Gierschner

Art Director:  
Veronika Bongartz


Digital Agency: 

MRM//McCANN

Creative Agency:
Scholz & Friends

Year:
2016

Digital Agency: 
MRM//McCANN

Creative Agency:
Scholz & Friends

Year:
2016

Comedy Break Show
Kit Kat
M. Cooper meets Corsa
The Opel Corsa
Instasurvival
Land Rover
New Features
The Opel Astra
Small Cars Small Stories
The New Adam Rocks
Hot Cats
The Opel Corsa
Anything But Cute
The New Adam Rocks
Guilty Pleasure
Febreze
Runaway
Dove Invisible Dry
Bittersweet
The Opel Corsa
Nike Sticker Wall
Nike Football
Calligraphy
The Opel Corsa

bcarosini. BERLIN
[email protected] 

 

        

bcarosini. BERLIN 
[email protected]

 

        

bcarosini. BERLIN 
[email protected]

 

        

Made with ♥ in Berlin.

Impressum
Made with ♥ in Berlin.

Impressum
Made with ♥ in Berlin.

Impressum
Copyright © 2019. All rights reserved.


Copyright © 2019. All rights reserved.


Copyright © 2019. All rights reserved.